Thursday, November 27, 2008

Why Keywords In Page Titles Are Important

It is highly recommended to use keywords in page titles themselves. This title tag is different from a Meta tag, but it's worth considering it in relation to them. Whatever text one places in the title tag (between the < title > and < / title > portions), it will appear in the title bar of browsers when online users view the web page.

Some browsers also add their own information to whatever you put in the title tag by adding their own name, as for example Microsoft's Internet Explorer or OPERA.
The actual text you use in the title tag is one of the most important factors in how a search engine may decide to rank your web page. In addition, all major search engine robot website crawlers will use the text of your title tag as the text they use for the title of your page in your listings.


This is one of the very first key elements you need to consider and think about and research when you decide that you want to rank for a specific keyword or keyword phrases.

If you have designed your website as a series of websites or linked pages and not just a single Home Page, you must bear in mind that each page of your website must be search engine optimized. The title of each page i.e. the keywords you use on that page and the phrases you use in the content will draw traffic to your site.

The traffic you want to draw to your website has got to be researched by you or if your not sure how to do that, the best thing for you to do is to go to a very highly dependable, friendly SEO supported website to find out the information that it is you need I order to pick the best keywords for you niche in your market.

This all takes quite a bit of time and effort on the part of a great SEO website. They can research a whole lot more than what you could find because they have been in the game a whole lot longer than you. Over time you may or may not find out how to research for yourself, but in the meantime, you are going to waste less time by having a dependable worthy source look on your behalf.

I would recommend internetsubmitter dot com for anyone that is looking to get a jumpstart on pushing and pulling their website to the top of a major search engine.

The unique combination of these words and phrases and content will draw customers using different search engine terms and techniques, so be sure you capture all the keywords and phrases you need for each product, service or information page. Your product and or service will in large determine what title tag you should put in your website.


Some of these marketplaces are very, very competitive and unless you are willing to throw a lot of money at marketing, research and advertising, it may or may not be the best route for you to choose at this very moment.

The most common mistake made by small business owners when they first design their website is to place their business name or firm name in every title of every page. Actually most of your prospective customers do not bother to know the name of your firm until after they have looked at your site and decided it is worth book marking.

This is a very common error made by whoever creates the page. But if you think about it, your website designer or creator is not an SEO guru. So, it’s not a huge deal that this would be something very commonplace on many, many websites.

So, while you want your business name in the title of the home page, it is probably a waste of valuable keywords and space to put it in the title line of every page on your site. Why not consider putting keywords in the title so that your page will display closer to the top of the search engine listing. You can always put your business name somewhere in the original content on your website pages.

It all comes down to what your goal is with your website. Is your goal to increase your rankings in all of the major search engines? I find it hard to believe that most website owners would rather pick a name they want over something that is going to springboard you to the top of the search engine results.

Dedicating first three positions for keywords in the title avoiding the stop words like ‘and’, ‘at’ and the like is crucial in search engine optimization. There are so many very small bits and pieces to this SEO game that most people may think they know, but they have no idea. Its one thing to guess about how you think you should arrange all the content on the website and on your source page that the robots crawl all the time.

If you want to fill your brain, little by little while receiving some of the best care and answers to your questions, I would recommend that you go to InternetSubmitter dot com and check everything out for yourself. There should be some great links below that you can click on. Thanks for reading!


Terry Detty

Tuesday, November 25, 2008

Viral Ebook Explosion - Article 1

5 Easy Ways to Ramp Up Your E-Book Sales


Once you've written your E-Book, got your Website up and integrated your shopping cart, you can sit back and start waiting for the money to come rolling in, right?

WRONG!

These days it's getting harder than ever before to be able to get people to notice you – and just because "you build it" doesn't mean they're going to come.

So what's an author to do?

Actually, thanks to all the tools that are available to you – including Web 2.0 – marketing your book – and ramping up your sales – is not as hard as you might think.

In fact, here are a few ideas to get your juices flowing. Add them to your sales plan, and use them as a jumping off place to help you make even more sales.

Create a long-term plan before you write even one word of your first book. The truth of the matter is that you're probably never going to get rich from writing one E-book. So before you start writing your first book, start thinking about your second book. And the first product that will tie into your first book. And the second. And then the third.

Don't put all your eggs in one basket. Come up with as many different income streams as you can and plan to build them into your plan. For example, can you create a workbook from your E-book? What about recording some audio files that go into further details or give more information. What about doing a joint venture with other experts in your industry?

Sell more books at one time. If your book covers any one of a number of popular subjects – self-help or development, home improvement, business, religion – there are probably corporations, organizations or niche markets that are always on the look-out for inexpensive gifts or bonuses for their employees, clients or associates. Your book could be just the ticket. Although you might have to go down in price – what do you think sounds better? Selling one or two books at a time or selling box loads of them?

Once you've built up your credibility as a published author, it's time to take things to the next level. Have you ever dreamed of attending seminars or workshops as a presenter? What about having a speaking career and being flown all over the world speaking to people in your niche market? If you don't like traveling or crowds, consider putting together teleseminars or holding intimate bootcamps.

Create joint ventures. This is the fastest and easiest way to leverage your expertise and start raking in the cash. Find people who are in similar – but not competing industries as yours. Explore ways for you to provide value to both of your customers while you're cross-selling or upselling. For example, if you own a restaurant, what about creating a special Valentine's Day promotion with the local florist. Offer free drinks or desserts to any of the florist's customers who bring in a special card (that you've provided to them) when they come to your restaurant. And your joint venture partner (the florist) gives you roses or carnations that can be given out to any women when their companion gives you the special dessert card. See how simple that is? Real value that makes your customers happy, and builds loyalty and trust – and positions both of you as the first people your customers think of when they need flowers or want a romantic restaurant or a place to eat during a special occasion

 
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Monday, November 17, 2008

Advertising Your Blog In Your Email Signature

If you have a blog and you are proud of it, and if you want to share it with other people, there are a so many ways that you can bring attention to it.

One of those ways is something you do everyday, and may not even think of as a way of sharing your blog. You can put the link to your blog in your email signature.

It's possible that you send out emails a lot in a day. Every time you send out an email, you can advertise your blog by putting the address of your blog in your email’s signature.

It’s always a good idea to write something catchy like, "See what I'm up to now", or "Read the latest chapter of my life here". But, it all depends the type of blog you have, that is, your blog topic.

One thing to remember about putting an advertisement in your signature for your blog is to make it short,
but eyecatching.

You want to get people interested enough to want to click on your link. At the same time, you don’t want to scare themo off.

As it is with all advertisements, you want to give people just enough information to become interested and take a closer look at what it is that you are advertising.

For a moment, think about what it is that your blog is all about. What is really going to interest people about it and want to visit. These are the some of the things to consider. Then include the information in your signature. And this will bring people to your blog.

Sunday, November 9, 2008

Advertising Your Blog In Your Email Signature

If you have a blog that you are particularly proud of, and that you want to share with other people, there
are a lot of free ways that you can get your blog noticed.

One of those ways is something that you do everyday, and that you may not even consider as a way to share
your blog. Put the link to your blog in your email signature.

Chances are that you send out emails more times than you can count during the day, Each time you send out
an email, you can advertise your blog by putting the address of your blog in your email’s signature.

It’s always a good idea to write something catchy like, See what I am up to now, or Read my latest
chapter of my .... here, depending on what type of blog you have.

The thing to remember about putting an advertisement in your signature for your blog is to make it short,
but eye-catching.
You want people to be interested enough to want to click on it, but you also don’t want to scare them off.

Just like it is with any advertisement, you want to give them just enough to be interested and take a
closer look at what it is that you are advertising.

Think about what it is that your blog is about. What is really going to interest people abuot it and want
to visit. That is what you should include in your signature, and that is what is going to get people to go to your blog.

Tuesday, November 4, 2008

Internet Marketing is the Real Deal

Internet era has brought a sea change in the concept of marketing as well as has widened the horizon for individuals/ companies to sell their products/ concepts/ services to the world almost instantaneously. This has simultaneously given a scope to the enterprising individuals to earn the extra buck to enhance glory to their lifestyle. The key advantage is that one gets potential clients all over the world and one can communicate his ideas to the furthest corner of the world almost without any time delay. We will discuss some of the key areas how an individual as well as a company benefits. In one word, a systematic approach of marketing over the Internet is called Internet Marketing.


If we want to go back to the age-old marketing concepts we will notice marketing through advertisement in Newspapers/ television/ Radio. Sometimes by putting up hoarding/ banners/ festoons at prominent locations depending upon the product and the target sector. Like a coaching center Advertisement should be placed in front of the schools/ colleges/ clubs. Another very prominent way had been sending mailers to corporate/ individuals/ prospective buyers for selling/ awareness of your products. However in today’s Internet era has given you the scope of publishing your products/ Advertisements in cyberspace, where one will get billions of visitors everyday. The technology marvels have given you the flexibility of changing the advertisement at a much lesser time and cost. Mailing is just by a few mouse clicks - email instead of postal services easily achieving the same objective. Study says that 35% students browse Internet even in the developing nations.
 
Baby Steps Towards Successful Internet Marketing
 
Here we want to discuss how one should get prepared for Internet marketing in a systematic approach.


􀂉 Build a web site

􀂉 Submit it to the different search engines

􀂉 Popularize the website through different search optimization techniques

􀂉 Market your ideas/ Products

􀂉 Use email for direct communication
 
The first and foremost thing, which one should plan is to build a website for himself and find a proper domain name that signifies his selling objects like products, concepts or services.